Contributors to the Customer Value Management Body of Knowledge (CVMBoK) represent a diverse and dedicated group of professionals committed to advancing our understanding and practice of customer value management. Their insights and expertise have been instrumental in shaping this resource. CVMBoK authors invite you to become part of this growing contributors list and share your knowledge to advance the dynamic CVM field.
Meet the Authors of CVMBoK
Vilnius, Lithuania
CEO & Co-founder of Exacaster
Vilnius, Lithuania
Director of Product and Marketing, Co-founder of Exacaster
Meet the Contributors of CVMBoK
CVMBoK was generously contributed by CVM Stories speakers and other industry experts:
Sydney, Australia
Senior Executive with over 15 years of experience in leading Marketing, Customer-Centric, and Digital transformations in telecommunications and financial services
Dar es Salaam, Tanzania
Growth and Customer Value Management expert at M-Pesa, leverages his experience across three unique industries to develop customer-oriented solutions through data analysis, commercial strategy, and machine learning at Vodacom Tanzania Plc.
Vilnius, Lithuania
CRM and Customer Experience leader with expertise in digital transformation and change management, currently leading the CRM function at Telia.
Vilnius, Lithuania
Team Lead, Experienced in CRM/CX, Marketing Automation, Omnichannel Marketing
Vilnius, Lithuania
CCO at Digicel Vanuatu; EMBA; Sales; Data Analytics; CX; Marketing
Vilniaus, Lithuania
Client Service & Intelligence Director at Tele2 Lietuva
Riga, Latvia
CVM expert and strategic leader, currently heading the Customer Value Department at Tele2 Latvia
Vilnius, Lithuania
Experienced CVM in Telco Industry and Head of Commerce at Smartproxy
Wien, Austria
Experienced Strategist and Program Manager B2B SME Transformation at A1 Telekom Austria AG
Vilnius, Lithuania
Experienced Project Manager and Key Account Manager at Exacaster
Vilnius, Lithuania
Director of Operations in CVM Area at Exacaster
Vilnius, Lithuania
AI & ML Area Lead at Exacaster
Vilnius, Lithuania
Client Value Manager at Exacaster
Johannesburg, South Africa
Customer Intelligence Senior Specialist at Vodafone Business
Riyadh, Saudi Arabia
Senior Manager, Loyalty Programs at Saudi Entertainment Ventures (SEVEN)
Dubai, United Arab Emirates
Senior data-centric marketing strategist with extensive experience in CRM, digital marketing, and customer engagement, known for transforming traditional customer programs into digital engagement initiatives across the Middle East, Africa, and Asia Pacific regions.
Mumbai, India
Product Management & strategic consulting professional. Venture builder | Dispute resolution practitioner
Jakarta, Indonesia
VP and Head of CVM Data Growth Strategy at Indosat Ooredoo, with extensive experience in marketing, IT, and sales, specializing in segmented marketing strategies
Tallinn, Estonia
Customer Value Management Lead at Tele2 Eesti
Kaunas, Lithuania
Product marketing professional
Warsaw, Poland
B2C Customer Value Management Director at Orange Polska, with over 20 years of experience in the telecom industry, specializing in strategic transformations
Oslo, Norway
Head of CVM & MarTech at Telia, a seasoned marketeer with extensive experience in CRM, MarTech, branding, marketing strategy, and advertising across traditional, digital, and owned channels
Baku, Azerbaijan
Marketing Director at Bakcell, with over 10 years of experience in driving revenue growth, managing customer value, and leading cross-functional teams in both local and international telecommunications
Almaty, Kazakhstan
Manager at Kcell with over 10 years of expertise in the telecom industry, leading cross-functional teams to develop and implement innovative strategies in MarTech, Customer Value Management, and Big Data
Enhance the CVMBoK: Share Your Insights
Why Contribute?
We believe in the power of collective knowledge. Join the community of CVM professionals, participate in discussions, and collaborate on finding solutions to industry challenges. Share your knowledge and contribute to the peers growth.
How to Contribute:
Step 1: Review the Current CVMBoK — Familiarize yourself with the content to see where your expertise can augment our existing knowledge.
Step 2: Submit a Proposal — Send us a summary of your contribution idea through an email: cvmbok@exacaster.com.
Step 3: Collaboration — If your proposal aligns with our needs, our editorial team will work with you to align and refine your content via 30min online call.
Step 4: Publication — Once approved, your contributions will be incorporated into the next edition of the CVMBoK.
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