The First and Only CVM Certification in Telecom
Built for Customer Value Management professionals, leaders, and cross-functional teams shaping CVM in telecom.
We Work With
Every Major Telco Runs CVM. Not One Has a Textbook for It
Customer Value Management function in telecom is complex by design — no school teaches it, no degree covers it, no shared playbook exists. Every team learns the hard way.
Knowledge stays locked in people’s heads. Teams ramp up slower, results land later, and alignment slips with no fast track to expertise.
Knowledge stays locked in people’s heads. Teams ramp up slower, results land later, and alignment slips with no fast track to expertise.
CVM Certification: One Shared Language for CVM in Telecom
CVM Certification changes that by giving access to the fundamental CVM knowledge every team needs — in 6 hours of focused online training.
Built on the CVMBoK, shaped by 30+ industry experts, and led by a practitioner with 15+ years running CVM in telecom.
Built on the CVMBoK, shaped by 30+ industry experts, and led by a practitioner with 15+ years running CVM in telecom.
The Industry’s First CVM Certification
6h
to complete
8
modules
#1
certification
See What You'll Learn Before You Start
Watch the course overview — what you'll learn, why it matters, and how you'll do it
Taught by a CVM Expert with 15+ Years of Experience
Kristine Raumane has spent 15+ years inside telecom — building CVM programs, structuring teams, and translating between data and business.
She teaches exactly what she’s applied over those years: the real templates and frameworks she uses at work. She’s also a co-author of the Customer Value Management Body of Knowledge (CVMBoK).
Built for CVM Professionals, Works with Every Team
CVM practitioners and leaders
From practitioners to directors working with CVM — formalise what you’ve learned through experience and earn a credential the industry will reference.
Cross-functional teams
Marketing, Product, or Data executives shaping CVM strategy. Understand CVM well enough to collaborate with the CVM team as a peer, not a passenger.
FAQ
Questions Before You Join
It’s built only for telecom. Every example, KPI, and framework is specific to how CVM works inside a telco not generic customer experience. It’s the first certification to turn CVM into a shared standard for the industry.
The fundamentals every CVM team needs: core concepts, how to structure a CVM organisation, KPIs and measurement, program design, CVM technology, and how to integrate CVM across the business. You also get ready-to-use templates and a 30-60-90-day plan.
It’s built on the CVM Body of Knowledge (CVMBoK), shaped by 30+ industry experts. It’s led by Kristine Raumane, a CVMBoK co-author with 15+ years building CVM programs inside telecom, so you learn the real templates and frameworks she used at work.
6 hours total: about 3.15 hours of video and 2.45 hours of self-learning. You can do it in a week or spread it over months. CVM 100 participants expected to finish by November 1, 2026.
No. It works for everyone shaping CVM from analysts and managers to directors, and for Marketing, Product, or Data leaders who want to collaborate with the CVM team as a peer.
Yes. It’s the first and only CVM certification in telecom, built on industry-wide knowledge. Sharing it signals you hold the new standard for the role — a credential the industry will reference.